The Sneakerness Amsterdam event took place on September 11-12, 2021 at the beautiful venue Kromhouthal! 

We had the chance to participate and to concoct a nice surprise for the public present! Two beautiful surprises! We contributed to make this weekend an unforgettable moment! 

Sneakerness is the largest sneaker fair in Europe. This shoe festival brings together fanatics from different communities to celebrate their common passion. A unique mix of the world’s leading brands and boutiques offers more than just a glimpse into sneaker culture. A culture as broad and diverse as possible: It connects private sellers and brands, athletes and artists, musicians and designers, dancers and DJs, chefs and entertainers. 

In collaboration with the Sneakerness, but also the team of Street Off, chaired by the inevitable Lilou, we organized for the first time within the show, the Original Breaking Battle”. Diadora was pleased to provide complete outfits for the many participants. Opening of the hostilities on Saturday 11th, with the Team of Menno (Redbull Allstar) accompanied by KidColombia and Shane, facing the Trio Lucky, Tirock and Buzz. Finally to close this big weekend, it is Lilou, accompanied by John TopRock, the tireless Lucky and Buzz, facing the Psychobboys. All presented by our MC SmurB!

A chance and a success such that we will participate in one of the next editions which will take place on November 27 and 28, 2021 in Rotterdam. We want to have an artistic approach, to gather not only sneakerheads, but also bboying artists, and to share together around this so vast and rich culture. To allow the old and the young generation to share and to be nourished by each of them. Add to that a diverse audience composed of people thirsty for new discoveries and experiences and breakdance fans and you get unique moments that are for everyone! 

Thank you to you, regulars, enthusiasts, curious,… We look forward to seeing you again! 

See you soon!

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